Tony Alexander

Hi, I'm Tony Alexander and I create Marketing solutions to help foster and sustain business growth.

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Tony Alexander has spent more than 15 years in the Advertising, Sales and Marketing industry and is the owner of Sapient Marketing, LLC, a full service creative agency located along the sugar white sands of Northwest Florida’s Emerald Coast. Tony also co-founded Alerted, LLC, a Minnesota based non-profit and serves as Vice President, Marketing. Alerted, LLC is currently working to develop a mobile application that uses current technologies to improve the nations AMBER Alert™ broadcast reach, impact and effectiveness, aiding in recovery efforts of missing children. Tony is an accomplished photographer, avid foodie, die-hard Washington Redskins fan and proud Veteran of the United States Air Force. 

Co-Founder, Vice President, Marketing at Alerted.co

November 2011 - Present

Alerted is a Minnesota Incorporated Non-Profit Organization. Our mission is to leverage current technologies to assist in the communication and recovery of missing children. Our first product, "Alerted"€ is in development and expected to be released soon.

Owner at Assert Marketing

September 2011 - Present

Assert Marketing is a full service marketing and creative agency based in Northwest Florida.

National Sales and Market Development Manager at Freedom Communications, Inc.

August 2006 - October 2008

Directed the implementation and execution of corporate sales and market development programs nationwide. Achieved growth and revenue goals by leading strategic / tactical planning, budgeting, forecasting, competitive market analysis, customer relations, documentation / reporting, and staff training / development initiatives. Consulted businesses in devising advertising / marketing needs and developing print, radio, television, interactive, local, and national media programs. Managed video marketing, video search optimization, search engine marketing / optimization, local search capabilities, email marketing, usability, and all advertising efforts for each category.

Director of Sales at EmeraldCoast.com

2002 - 2005

Launched sales operations for a start-up media / Internet division. Met advertising, marketing, business development, and sales goals in an emerging market encompassing 10 websites throughout Northwest Florida. Accountable for bottom-line directives including strategic / tactical planning, budgeting, forecasting, competitive market analysis, business development, sales, program management, and key account relations. Oversaw project management initiatives and the delivery of purchased services. Orchestrated special community-based events including, but not limited to, golf tournaments, regional health fairs, home shows, and job fairs.

Law Enforcement Officer at United States Air Force

1990 - 1995

University of West Florida

Community College of the Air Force

Marketing, Technology, Mobile Application Development, Photography, Washington Redskins, Kayaking, Beach Life